Brands have the power to unite, inspire and forge a new way forward. What impact is the coronavirus having on your brand?
Category: Design & Marketing
If you’re looking to gain some fresh insight into the world of marketing, we’ve got you covered.
Step up your brand marketing to face the crisis
The current crisis is driving unprecedented creativity, leadership and collaboration by brands. What can you do to ensure that your brand is still at the forefront of consumers minds when the dust has settled?
How will the pandemic impact your digital marketing plans?
The role of digital in our lives will reach new heights, as communities are forced into isolation. Internet usage will surge. Social media will explode. Video will cut through. What changes will you make to your digital marketing strategy?
The basics of running a digital advertising campaign
In this article, we will take you through what a digital advertising campaign is all about, its goals and objectives, what channels you might want to consider, your target audience and setting goals. This is a perfect read for those new to marketing, and those who are making the transformation into a digital marketing team.
How to Tango with a Tiger
Ritchie’s latest book focuses on how to build a productive and enduring client-agency relationship and ultimately helps you get the best success in this creative partnership.
Do you know how you went from version 1 to version 10, and exactly what occurred in-between? Here’s our list of bare essentials for marketing compliance.
A move to online proofing will change your organization’s world
When should you move away from traditional methods of reviewing work? What is online proofing? Let’s find out how simple it is to make reviewing and approving work feel effortless 💚
How design is saving the world
Some people march, sign petitions, pledge, announce sustainability measures, clean up beaches and towns and even plant trees. But what can you do? Consider design to help protect the Earth.
Happy 35th birthday Macintosh
The golden circle of feedback: Turning your marketing software into a golden, valuable solution by working together.
A guide for agencies: Building client loyalty
Clients are being hunted by hungry(er) agencies and there is nothing worse than the gut-wrenching feeling when your client announces they’re going out for pitch. So how do you make sure your relationship is a long-lasting one and the hungry wolves are turned away?
Your marketing tools should show gold in their cracks
The golden circle of feedback: Turning your marketing software into a golden, valuable solution by working together.
How to effectively use color as a marketing tool
Dust off your brand bible and learn how you can use your brand colors to your marketing advantage to influence your target audience.
How to make sure you receive great feedback on your design
Some design feedback can be hard to swallow but nothing is worse than the soul-destroying “I don’t like it”. Here’s how to avoid this feedback and how to handle it.
Pantone color of the year for 2019
The forward-looking color selected to uplift us all for 2019 is Pantone 16-1546 Living Coral. We take a look why and give you some fun facts to boost your color conversation with design enthusiasts.
InDesign tips: our top 5 hidden gems for wrangling imagery
Following on from our 5 gems for wrangling Adobe InDesign text, here are what we believe are the BEST shortcuts when you’re working with imagery.
InDesign shortcuts: our top 5 hidden gems for text
We’ve boiled down our top 5 shortcuts related to text with the premise our team had to find them AMAZING and rarely discovered.
Canva’s hidden gems
Although already incredibly simple and intuitive, we know everyone loves a good hidden gem or two, so here are our Canva gems.
PageProof & Adobe CC integration perfect for designers
PageProof’s Adobe CC add-on enables designers to work efficiently and effectively during the sign-off process.
PageProof. The simplest way to give approvers a red pen.
PageProof: Making feedback welcome PageProof delights marketing teams and creative design teams globally by letting them gather feedback on work … More